Smart TV Ads Agency
GENERATE MORE SALES WITH SMART TV ADS
We help brands and retailers strategize, plan, build and manage connected TV campaigns that reach households on the big screen and add real incremental demand.
- 25+ Years Experience
- $1B+ Revenue Driven
- 300+ Brands Scaled
- 15+ Industries Served
Reach The Right People
Put your brand in front of theaudiences most likely to buy.
Increase Conversions
Turn scrolling and clicks intosales or qualified leads.
Boost Revenue
Scale your business with predictableSmart TV Ads performance.
Measurable Results
See the exact return on every dollar spent.
Trusted by ambitious brands & retailers
THE PROBLEM
Is Smart TV Ads your best advertising channel?
If not, your competitors are winning the attention of the customers you should be reaching.
Just Getting Started with smart tv ads?with smart tv ads?
- Not sure where to start or how much to spend?
- Worried about wasting budget before seeing results?
- Tried Smart TV Ads before and it did not work?
- Not sure which campaign objective is right for your business?
- No one guiding your Smart TV Ads strategy from day one?
Spending But Not Growing with smart tv ads?with smart tv ads?
- Burning budget on campaigns that never get tested?
- Campaigns running while your promotions change?
- Strong reported returns but flat actual revenue?
- Agency too slow to refresh creative before fatigue hits?
- No budget strategy across household reach, frequency and premium inventory?
HOW WE SOLVE IT
THE G.O.A.T. ADVERTISING SYSTEM FOR Smart TV Ads.
Five connected parts turn Smart TV Ads into a measurable, scalable system for profitable growth.
HOW IT WORKS
- 01
Ad Strategy
We define the audience, market, content environment and campaign role that make Smart TV a valuable part of your media mix.
- 02
Ad Creative
We develop high impact video creative that communicates your brand, product and offer clearly in a premium viewing environment.
- 03
Ad Media
We manage streaming inventory, household targeting, delivery, reach and frequency across the right connected TV environments.
- 04
Ad Measurement
We measure household reach, viewing quality, site activity, conversion signals and broader business impact.
- 05
Ad Optimization
We refine audience segments, inventory, frequency, creative and budgets to improve reach quality and performance.
THE RIGHT SOLUTION
The right Smart TV Ads campaignFor how your customers buy.
Every campaign type earns its place. We match the right mix to your business, your margins and the way your customers actually buy.
Connected TV
Full screen video delivered to streaming households.
- Non-skippable big screen attention
- Household level targeting
- Premium viewing environments
Household Reach
Plan reach against the households that matter.
- Geo and audience planning
- Duplication managed across apps
- Efficient net new reach
Premium Inventory
Buy quality streaming supply, not leftover impressions.
- Publisher and app-level control
- Brand safe environments
- Transparent placement reporting
Video Completion
Optimise toward ads that actually get watched through.
- Completion rate benchmarks
- Creative built for the big screen
- Waste removed from the buy
Frequency Control
Reach households enough times, never too many.
- Cross-app frequency caps
- Balanced reach and repetition
- Better viewer experience
Incremental Reach
Prove what TV adds on top of your other channels.
- Reach overlap analysis
- Site and search lift signals
- Budget justified with evidence
WHAT WE MANAGE
Your Smart TV Ads account,Taken care of from start to finish.
You focus on running the business. We take ownership of the moving parts that make Smart TV Ads a dependable growth channel.
Growth Strategy
A clear roadmap for scaling your Smart TV Ads impact.
Account Audit
Deep dive analysis of your current connected TV activity.
Campaign Build
Expert setup of all new and existing connected TV campaigns.
Inventory Planning
App, publisher and deal selection kept premium and clean.
Household Planning
Reach and frequency planned at the household level.
Clear Reporting
Transparent data showing real business impact.
Trusted partners
Brands that trust Red Goat.
“Red Goat took our Smart TV Ads from an afterthought to a core sales driver. The team is proactive, transparent and truly gets results.”
Agency fit check
Is Red Goat the right Smart TV Ads partner?
A good match if you are…
- A brand or retailer selling online, in-store or through retail partners.
- Already generating revenue and ready to grow it with Smart TV Ads.
- Looking for a team that builds strategy around your business, not templates.
- Open to a partner who tells you what is working and what is not.
Probably not us
A poor fit if you want…
- A cheap set it and forget it account with no strategy behind it.
- Guaranteed results without room to test creative and learn.
- An agency that will not challenge your offer or your funnel.
- A short term push with no plan for what comes after.
FAQ
Frequently Asked Questions
The questions most brands and retailers ask before working with us. Answered honestly.
It depends on your goals, margins and competition. We help define a budget that supports real testing and profitable growth.
Initial results can appear in weeks once campaigns exit the learning phase. Sustainable growth builds over months with consistent testing and optimization.
Yes, we optimize for online sales for both pure play ecommerce and online and in-store brands.
Our direct response focus, transparent communication and commitment to your bottom line.
Ready to make Smart TV Ads work harderfor your business?
Connected TV can support demand creation within Red Goat's paid media management service when it fits the commercial goal.