Search Ads Agency
GENERATE MORE SALES WITH SEARCH ADS
We help brands and retailers strategize, plan, build and manage search campaigns that capture high intent demand and turn it into profitable sales.
- 25+ Years Experience
- $1B+ Revenue Driven
- 300+ Brands Scaled
- 15+ Industries Served
Reach The Right People
Put your brand in front of theaudiences most likely to buy.
Increase Conversions
Turn scrolling and clicks intosales or qualified leads.
Boost Revenue
Scale your business with predictableSearch Ads performance.
Measurable Results
See the exact return on every dollar spent.
Trusted by ambitious brands & retailers
THE PROBLEM
Is Search Ads your best advertising channel?
If not, your competitors are capturing the buyers who are already searching for what you sell.
Just Getting Started with search ads?with search ads?
- Not sure where to start or how much to spend?
- Worried about wasting budget before seeing results?
- Tried Search Ads before and it did not work?
- Not sure which campaign objective is right for your business?
- No one guiding your Search Ads strategy from day one?
Spending But Not Growing with search ads?with search ads?
- Burning budget on campaigns that never get tested?
- Campaigns running while your promotions change?
- Strong reported returns but flat actual revenue?
- Agency too slow to refresh creative before fatigue hits?
- No budget strategy across brand, non brand and competitor search?
HOW WE SOLVE IT
THE G.O.A.T. ADVERTISING SYSTEM FOR Search Ads.
Five connected parts turn Search Ads into a measurable, scalable system for profitable growth.
HOW IT WORKS
- 01
Ad Strategy
We map search demand, product priorities, margins and business goals into a clear plan for profitable growth.
- 02
Ad Creative
We create ads, extensions and messages that match what people are searching for and qualify the right clicks.
- 03
Ad Media
We structure and manage the right mix of brand, non-brand, competitor and remarketing search campaigns.
- 04
Ad Measurement
We connect conversion, revenue and search-term data so every decision is based on what actually drives value.
- 05
Ad Optimization
We continuously improve bids, budgets, keywords, match types, negatives and copy to increase profitable results.
THE RIGHT SOLUTION
The right Search Ads campaignFor how your customers buy.
Every campaign type earns its place. We match the right mix to your business, your margins and the way your customers actually buy.
Non Brand Search
Capture new demand from buyers searching for what you sell.
- Keyword research and intent mapping
- Reach buyers beyond your brand
- Grow incremental revenue
Brand Protection
Defend your brand terms and keep your cheapest clicks yours.
- Own your brand results
- Block competitor conquesting
- Protect high converting traffic
Competitor Search
Present a clear alternative when buyers research rivals.
- Target competitor queries
- Message the switch clearly
- Win considered comparisons
Dynamic Search
Cover the long tail your keyword lists will always miss.
- Match queries to real pages
- Discover new keyword themes
- Control with tight negatives
Search Remarketing
Bid harder for people who already know your brand.
- Layer audiences onto search
- Bid up warm demand
- Convert more return visits
Query Optimisation
Turn search term data into steady efficiency gains.
- Search term reporting cadence
- Negative keyword hygiene
- Bidding tuned to margin
WHAT WE MANAGE
Your Search Ads account,Taken care of from start to finish.
You focus on running the business. We take ownership of the moving parts that make Search Ads a dependable growth channel.
Growth Strategy
A clear roadmap for scaling your Search Ads revenue.
Account Audit
Deep dive analysis of your current search account performance.
Campaign Build
Expert setup of all new and existing search campaigns.
Keyword & Negatives
Intent mapped keyword sets with disciplined negative hygiene.
Ad Copy & Assets
We write and test headlines, descriptions and extensions.
Clear Reporting
Transparent data showing real business impact.
Trusted partners
Brands that trust Red Goat.
“Red Goat took our Search Ads from an afterthought to a core sales driver. The team is proactive, transparent and truly gets results.”
Agency fit check
Is Red Goat the right Search Ads partner?
A good match if you are…
- A brand or retailer selling online, in-store or through retail partners.
- Already generating revenue and ready to grow it with Search Ads.
- Looking for a team that builds strategy around your business, not templates.
- Open to a partner who tells you what is working and what is not.
Probably not us
A poor fit if you want…
- A cheap set it and forget it account with no strategy behind it.
- Guaranteed results without room to test creative and learn.
- An agency that will not challenge your offer or your funnel.
- A short term push with no plan for what comes after.
FAQ
Frequently Asked Questions
The questions most brands and retailers ask before working with us. Answered honestly.
It depends on your goals, margins and how competitive your keywords are. We size budget around the searches that actually produce profitable sales.
We plan and manage paid search across the major search engines, choosing the mix that fits your audience, margins and volume.
Search often produces early signal within weeks because demand already exists. Sustainable gains build over months of query and bidding optimisation.
Our direct response focus, transparent communication and commitment to your bottom line.
Ready to make Search Ads work harderfor your business?
Search is one part of Red Goat's paid media management service, selected when capturing active demand matters to the business.